Lost and found is a virtual box of potential statastics.

Unfortunately, we have more ideas than sources, so we’re left with some orphans. These infant statastics could grow up to be big and strong, but they lack some key data and parental guidance. So if you find a budding statastic in lost and found and it’s up your alley, won’t you consider adopting it?

Please email Statastico with any additional data sources about the statastics in lost and found.

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Here is the current lost & found:

1. The TiVo effect

Premise: TiVo users are more likely to catch the first few seconds of a an adverisement as the program cuts to commercial and returns from the commercial break.

Data orphan: Has the increasing use of DVRs led networks to demand a higher price for the first and last advertisements in a block of TV ads?